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NFC Booking System Rangtali Navratri

To handle the massive Navratri crowd, we built a smart NFC based booking system that made registrations, passes, and entries fast and secure. With 4,000 5,000 visitors daily and over 50,000+ entries across 11 days, the system reduced waiting time, improved crowd flow, and created a smooth, modern festival experience for both visitors and organizers.
  • Mobile Application
CLIENT
Rangtali Navratri
Festival organisers
YEAR
2025
Navratri season
DURATION
11 days live
Continuous operation
SERVICES
Booking engine
NFC Dashboard UX/UI
PLATFORM
Custom build
Web app + NFC readers
01
CHALLENGE

A trusted product nobody could recognise

Gumiyata ghes sild on word of nuth, but noting on the thell camed tha reputation: Every Skitame Thnafmpany
No consistent mark across the range
Packaging read as generic, not heritage
Nothing that survived at small sizes
02
APPROACH

Design for the lid first

Most identities are drawn large and shrunk until they break. We inverted it the mark was drawn at 12mm, where it actually has to work, and only then scaled up.
Mark drawn at final size, then scaled up
One-colour version proved before any gradient
Type paired to set in both English and Gujarati
03
RESULT

A brand that reads as honest

One mark now runs across the full range, and the packaging signals traditional sourcing without saying a word about it.
One mark, applied across every SKU
Packaging that signals quality at shelf distance
A guideline document the printer can follow unsupervised

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