BUILT WITH TRADITION & CELEBRATION

Maulshree

To present Guniyal’s pure ghee and oil products effectively, we built a clean, user friendly website that highlights product quality, traditional processes, and natural sourcing. The platform makes browsing simple and informative, helping customers understand the benefits of each product while building trust in the brand. The result is a smooth, modern digital experience that connects tradition with convenience for today’s consumers.
CLIENT
After Bites
Festival organisers
YEAR
2025
Navratri season
DURATION
11 days live
Continuous operation
SERVICES
Booking engine
NFC Dashboard UX/UI
PLATFORM
Custom build
Web app + NFC readers
01
CHALLENGE

A trusted product nobody could recognise

Gumiyata ghes sild on word of nuth, but noting on the thell camed tha reputation: Every Skitame Thnafmpany
No consistent mark across the range
Packaging read as generic, not heritage
Nothing that survived at small sizes
02
APPROACH

Design for the lid first

Most identities are drawn large and shrunk until they break. We inverted it the mark was drawn at 12mm, where it actually has to work, and only then scaled up.
Mark drawn at final size, then scaled up
One-colour version proved before any gradient
Type paired to set in both English and Gujarati
03
RESULT

A brand that reads as honest

One mark now runs across the full range, and the packaging signals traditional sourcing without saying a word about it.
One mark, applied across every SKU
Packaging that signals quality at shelf distance
A guideline document the printer can follow unsupervised

User Name

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